LinkedIn has different specs for personal profiles, company pages, posts, and ads. Use these 2026 dimensions to keep your banners and posts crisp on desktop and mobile.
| Asset | Dimensions | Ratio | Format | Max size |
|---|---|---|---|---|
| Profile Picture | 400 × 400 | 1:1 | PNG / JPG | 8 MB |
| Personal Cover / Banner | 1584 × 396 | 4:1 | PNG / JPG | 8 MB |
| Company Page Logo | 300 × 300 | 1:1 | PNG | 4 MB |
| Company Page Cover | 1128 × 191 | 5.91:1 | PNG / JPG | 8 MB |
| Shared Post Image | 1200 × 627 | 1.91:1 | JPG | 5 MB |
| Single Image Ad | 1200 × 627 | 1.91:1 | JPG / PNG | 5 MB |
Pro tip: LinkedIn's banner crops aggressively on mobile — only the center ~70% is reliably visible. Keep text and faces in the center safe zone, not at the edges.
Why LinkedIn Image Sizes Matter
LinkedIn's feed is primarily viewed on desktop, which makes it different from every other major social platform. Images that look great on mobile may appear letterboxed or cropped on desktop if they're the wrong size. LinkedIn also compresses images aggressively — uploading at the correct resolution minimizes compression artifacts and keeps your content looking professional.
LinkedIn Image Formats Explained
LinkedIn Post Images (1200×627) are the standard format for feed posts. The 1.91:1 ratio displays cleanly on both desktop and mobile without cropping. This is the format to use for article shares, product announcements, and thought leadership content.
LinkedIn Profile Photo (400×400) displays as a circle on your profile and as a small thumbnail next to every post and comment you make. Because it appears small in most contexts, use a tight headshot with your face centered — no full-body shots, no logos.
LinkedIn Banner (1584×396) is the background image behind your profile photo. It's your largest branding real estate on LinkedIn and is severely underused by most professionals. Use it to communicate your role, company, or value proposition at a glance.
LinkedIn Company Page Logo (300×300) appears next to every post your company page makes in the feed. It must be square and readable at very small sizes — simple logos with minimal text work best.
How to Resize Images for LinkedIn
- Use a 1200×627 image for all standard feed posts.
- Export as JPG for photos and WEBP for web-optimized graphics.
- For profile photos, crop to a tight square before uploading — LinkedIn will circle-crop automatically.
- Use Gitsize to resize to exact LinkedIn dimensions in your browser instantly.
LinkedIn Image Best Practices
- Add text overlays to post images — LinkedIn's feed often displays images without captions in preview, so images with built-in context perform better.
- Use your banner as a value proposition — most people leave it blank or use a generic photo.
- Keep your profile photo updated — a current, professional headshot builds trust faster than any other profile element.
- Use native document posts for carousels — LinkedIn's PDF carousel format outperforms standard image posts for reach in 2026.
Frequently asked questions
What is the ideal LinkedIn profile photo size?
Upload at 400×400 pixels (square). LinkedIn supports up to 8 MB; PNG and JPG both work well.
What size is a LinkedIn banner in 2026?
Personal profile banners are 1584×396 pixels. Company page covers are 1128×191 pixels.
What size should a LinkedIn post image be?
1200×627 pixels (1.91:1) gives the largest in-feed preview and matches LinkedIn's recommended share-image spec.